This tape is as gorgeous as it looks - moreso, if you're on the fence about the mauve one, which is also very lovely in real life. There is plenty of tape per roll, the adhesion is tremendously good whilst not tearing things underneath if removed or gumming hopelessly to itself or your fingers, and my purchase came with a little handwritten note of thanks for supporting a small buisness, so this is surely money well spent. Friends, this stuff, it sparks joy.
The opacity is strongest on the red if you are making fancy labels for dark jars, but paler books, cards, cupboard shelf-edges, light fittings etc. will show up the colours just as seen here, vibrant to the life. Whoever you get this for, I believe they will be in delight. I have bought this tape and give this knowledge to you.